|For a CPA, offering a payroll service is a natural extension of your brand that will provide many marketing benefits. Primepoint is uniquely positioned to offer you a turnkey opportunity that will enable you to offer “Your Firm Name Payroll” without any responsibility for operational or sales activities. So you can market a broader range of services to prospects and current clients without adding staff, overhead, or risk.
Once one of your clients is a customer of “Your Firm Payroll powered by Primepoint” they will process payroll through a web portal that will be fully branded with your identity. Your clients will access that web portal through your web site. The payroll processing web portal will also give you the opportunity to market additional products and services to your payroll customers. In addition, you will be able to market products and services to the employees of your payroll customers through the employee web portal we call the EmployeeXperience®.